Ali scheduled an appointment for a full skin evaluation. She was excited about coming in for a complete skin evaluation and product recommendations. I could already hear a positive sound in her voice. I know just by using my products and seeing a real difference in her skin, she will feel empowered. Empowered will mean that she is now in control and can make a difference in her own life.
Ali’s appointment one week later:
Upon arrival it was interesting to see a little bit of excitement in her gate and an almost warm greeting. It wasn’t her usual “can’t look you in the eyes” greeting. So, just the thought of taking a first step in caring for herself is making a difference already. I saw improvements in spirit, but she still came in quite disheveled.
A complete medical history was taken, including past skin problems and treatments. Ali has a past history of drinking and smoking to excess. She claimed she stopped both about eight months ago. She also denies much sun or outdoor environmental exposure.
At 58, Ali’s skin looks much older with large pores, black heads, poor texture, and a pale skin tone. She also stated she is very stressed and her life is “awful.” It is also clear Ali has some financial problems. This factor alone must be taken into consideration. Our goal is not to simply try “sell” her products she can’t afford, which, in turn, might make her feel even worse. Again, our goal is to help her feel good about herself by making her look better while not feeling guilty about doing so. Self worth is a tricky lesson to learn for most of us.
During our appointment, I taught her how to properly cleanse her face. Since I’m a big fan of exfoliating dead skin, she will also be instructed the best way to do so.
Remember, Ali is not accustomed to spending time on herself, therefore we must keep her skin care regime simple and easy, but effective.
Ali will return to see me in two weeks. She knows can call me personally at any time with questions or concerns she might have.
Stay tuned for updates.
Does Ali sound like you? Contact me to schedule your consultation. In person or email.